Why a Success Coach?

Why a Success Coach?
A coach is someone who helps clients discover his dreams
and goals, his values, his priorities and his boundaries. A
coach rarely offers advice on what to do; her role is to
lead the client to identify the problem, the options and to
choose a solution. A coach asks questions ' especially the
tough ones. What are you afraid of? Who is waiting for you?
What is it that you don't want to tell me?

A coach is on the journey with the client sharing
victories, experiencing challenges, resourcing solutions
together.

As the teacher, or the coach, you also have to be a
student. You are on a continuous learning path. In fact, it
is in the process of coaching that you learn the most.

People who want to be schoolteachers need to learn how to
teach. If you're going to be a success coach, doing your
best won't be enough. You need to learn how to coach. You
need some skills.

If you start to coach without creating a foundation, you're
still likely to have success in the beginning. That success
comes from your excitement, your energy, and your ability
to transfer that excitement to others. Their lives will
improve simply because they're paying attention. Yet what
happens when six months or a year passes by and all of a
sudden the results drop off, and you don't know why. It
will be because you don't have a system.

You won't be an expert or an authority in every area you
discuss. As a success coach, what you will do is help
others find their own answers, silently companioning them.
It's not my job to tell my client what to do with his life,
but it is my job to help him find out for himself what to
do to take his life to the next level.

Do you want to be a good student? Then be a good coach.

Whether you think you want to be a coach or not, you should
be. Enter into the business of coaching ' it will benefit
your life; it will be the catalyst for you to step into
greatness. When you learn to coach others, you become the
best student of all. As you coach from within yourself,
outside of yourself, you often come up with solutions for
your own issues while helping others discover theirs.

As you go become a coach, you'll learn to be flexible, and
you'll coach in areas that you may know nothing about. And
that's perfect because you don't need to know content, you
just need to know people. You're an expert on people,
because you are one! You are on the outside looking in. You
have a perspective that your client doesn't have.

A coach is the bridge between information and action. There
is a difference between knowing and doing. Some people have
the solutions to their problems, but lack the impetus to
get going. Some have the solutions and aren't aware. And
some need guidance in discovering the answers they seek.
But answers alone are not enough. Solutions without action
result in the same outcome as not having the solution at
all.

You, as the coach, believe more in your client than she
believes in herself. You see her as perfect. You see the
obstacles behind which lie her successes and you lead her
around, over and through those obstacles.

You guide your client through the discovery process. You
create a system of accountability to help the client take
action on his discoveries.

Coaching is about being real. Dealing with what is, rather
than what isn't. Developing a bond of trust. It is about
opening up to each other.

Coaching is also about knowing yourself. So much of
coaching is based on instinct, and questions, and internal
examination. If you're not on a journey of
self-examination, you're not in tune with yourself, and
you're not congruent with what you're asking of your
clients.

You need to get real with yourself - know your strengths,
and your challenges. Know your personality - how are you
likely to act, to react, to choose to do work. Know your
striving instincts to get work done. Know your skill base.
Know your limitations, and where to get resources.

When clients are looking for a coach in their lives, a life
coach, a success coach, they're putting their dreams in
your hands. They trust you with their lives, their hopes.
It's not something they choose lightly ' there is a lot at
stake in giving you that trust. It's not what they stand to
lose that scares them. It's what they stand to gain by
choosing the right person to guide them.

You will create miracles. Miracles happen all the time,
although we don't always identify them in that way. You've
heard stories about life-changing experiences. The help you
give can change your client's life. A miracle is a shift in
perception. All you have to do is shift someone's
perception of the way she sees her life or the way she
approaches certain things, and a miracle happens. One
minute she's literally going off the road; the next, you
have picked her up, set her going in a new direction and
her life is changed forever. And you will do it again and
again.

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Shelley Herzog is co-author of How to Coach A Fish: 12
Weeks of Incredible Coaching. Known as the Wealthy Coach,
she helps life & business coaches create lucrative coaching
practices quickly & easily. For more information, go to
http://www.TheWealthyCoach.com .