Saturday, May 3, 2008

How to Get Recruitment Agencies to Work for You

How to Get Recruitment Agencies to Work for You
Recruitment agencies work with multiple people who are all
looking for the same thing, a job. Their job is to send the
best qualified candidate for the position offered. Your job
is to present yourself in a professional manner and sell
your abilities to the interviewer.

Recruitment Consultants are a great source of where the job
openings may be but do not rely on them to be your own
personal recruiter. They work for their clients who are the
companies and they have many candidates that they may send
for interviews.

Be honest with the recruitment agency about your abilities
and experiences. If you inflate your resume to the point
where it isn't true, then they will be sending you on
interviews that may be out of your league. When the agency
figures this out, they'll stop working with you in order to
protect their reputation. Since many of these companies
work together, that could have a ripple effect on your
ability to work with other recruitment agencies in the area.

Always present yourself to the recruiter the way you would
a potential employer. By doing so, you are showing the
recruitment agency that you are serious about looking for a
job and are ready at that very moment should they have an
interview to send you to. This gives them a sense of your
desire and determination to find a job. Be available at any
time they call with a potential interview. You went to the
recruitment agency for help in finding a job and this is
what they are doing.

For the time being while you are not working or in the
process of changing jobs, treat the recruiting agency as if
it were your job. Never ignore their calls or avoid them
simply because you may have a lunch date with a friend.
They will send someone else instead and that person may be
the one walking into an opportunity of a lifetime instead
of you. Maintain a good relationship with your agency
consultant, they may well put a little extra effort into
getting you a job if yu have developed a connection.

Many recruitment agencies specialize in certain employment
fields. Be sure you do your homework and check out the
kinds of jobs they typically fill. Many agencies have
regular clients which, means they will usually get certain
types of positions. By signing up with the right agency,
you'll find yourself going on interviews that are right for
you.


----------------------------------------------------
For more information on the recruitment process, and to get
a free job hunting report, visit Claim That Job at
http://www.claimthatjob.com.Claim That Job is the ultimate
Career Management and Job Hunting guide taking you through
the strategies and tips requied to be a success in today's
competitive job market. Claim That Job -
http://www.claimthatjob.com

Rebranding Is an Excuse to Party in Your Business

Rebranding Is an Excuse to Party in Your Business
I lived in the dormitories for the first two years I was in
college. Life on campus tended to be a bit boring, though.
But there was one building down the hill that was known for
providing entertainment. The inhabitants tended to throw
parties for pretty much any reason—not just end-of-finals
parties, but the-power's-gone-out parties, and even
the-cafeteria-served-something-gross parties. Any excuse
was enough of an excuse to party.

Redesigning your business brand is a big to-do. You have to
do a lot of soul-searching, answering hard questions, to
figure out the story that your brand needs to tell your
target audience.

Then, there's the design process itself—working with a
designer, looking at rounds and rounds of sketches to
finalize the logo, and deciding on a Visual Vocabulary with
the spark and subtlety to communicate your story.

Finally, you need to design all the supporting materials
you market your business with. That means designing and
printing stationery, creating a website, updating your HTML
newsletter template, changing your brochures... The list
goes on and on.

And, after it's all over, your new brand gets launched in
"stealth mode."

Once the redesign is done, many small businesses launch it
silently. They change their logos, business cards, and
websites one day—sometimes without so much as an
announcement or a "By the way... " to their customers. Not
only are they potentially confusing and alienating them,
but they're also missing out on a great excuse to party!

Do you mean to literally throw a party?

If you like to host parties, then sure, go ahead! You can
throw an in-person party at your offices or at another
location like a restaurant or bar if you work out of your
home or if your offices are too small. You can also throw a
party in an "open house" format, which can take some of the
pressure off you and your space. Or, if your clients are
located far from your offices, you can throw a virtual
networking party on a teleconference.

If throwing an actual party isn't your speed, there are
still plenty of things you can do to celebrate your new
brand and to make sure you're not launching in stealth mode.

Make an announcement on your website about the new brand.
Consider posting your old brand for reference and to
reassure customers that they're in the right spot.

Write a press release—and send it to your trade journals
and local newspapers. Your small business may not get
rebranding coverage in the Wall Street Journal, but your
local newspaper will be likely to run at least a blurb
about the change. You may even catch a journalist's eye and
get a longer write-up.

Send a letter to your past clients about the new brand.
This will ensure that they feel included, and it will also
give you a chance to connect with people you may not have
spoken to in a while. If you offer a free check-up or
consultation with the letter, you may even rekindle some
old relationships.

Feature some of the story of your new brand in your
newsletter. Tell your customers and prospects what it took
to get there.

Put your brand story on your website. Not only will this
give you a way to celebrate your new brand, but it will
also give you an opportunity to explain your company's
personality right there in the "About" section.

Tell your employees about the details of the change. This
is another great excuse for a party—even a simple
cake-and-ice cream affair can go a long way towards
generating employee goodwill. And it will give you an
opportunity to tell them about the new brand and its
meaning and get them involved in the change.

Send a present to your customers and contacts. Print—and
give out—new promotional items, such as pens, flashlights,
or blinky toys. This can give them something to get excited
about. And giving them something with the new logo on it
can help them remember your business more quickly, which is
essential to any brand.

Run a special promotion, offer or giveaway in conjunction
with the new brand announcement. If you really want people
to notice your new brand, giving something away might be
just the ticket.

Rebranding your business may not be as obvious a reason to
party as the end of college finals, but it's still a reason
to celebrate. At the very least, you'll help to avoid
alienating your customers. At the very best, you can get
positive exposure for your business—and have a good time
while doing it!


----------------------------------------------------
Erin Ferree is a brand identity designer who creates big
visibility for small businesses. As the owner of elf
design, Erin is passionate about helping her clients stand
out in front of their competition and attract more clients.
Her "Define Your Difference Branding Workbook" will help
you with your brand definition - the most important step in
the logo design process.
http://www.elf-design.com/products-define.html