Many adults would love to quit their jobs and work for
themselves: to be our own boss, to set our own schedule, to
succeed on our own terms.
Keep in mind that anything you need from a practical
standpoint in order to start a business and consistently
attract local and global clients is available out there
somewhere. You can pick up all the guidance, and the wisdom
you need from the internet, from millionaire mentors, or a
library.
So, if money isn't necessary to attract clients, and
knowledge isn't necessary, then what is? What's absolutely
necessary is to develop the thinking pattern of the
entrepreneur, which is the individual who looks at life and
asks how he or she can improve things for others. Even in a
down economy, there are major cash-flow increases being
made using technology as the backbone of our systems, and
also in the world of providing services to people. In fact,
as the world becomes increasingly dependent on technology,
the human is becoming lonelier. The attention you give your
client is even more important, and even more highly prized.
The failure to create a consistent stream of cash-flow and
client attractive business while holding a corporate job
comes, therefore, not in terms of the time or money
resources necessary to start a business, but the mindset
necessary in order to make it succeed. So, here are the
secrets to building a entrepreneur mindset:
Look at everything and ask, "Where's the opportunity in
this?" You must constantly look for hidden assets and
opportunities, both tangible and intangible, in every area
of your life. Ask yourself, your friends, your family, "How
will this product/service solve a problem?"
Flexibility is the foundation of an entrepreneur's mindset.
It means you realize there are always many ways to get
where you're going, so you remain to discovering the ones
that fit you best, that you'll enjoy the most, and the ones
you don't mind handing off to a team member to take over.
The entrepreneur's concept is "Ready, fire, aim, FIRE,
FIRE, FIRE!" Once you understand your ideal client and how
only you can solve their problems in a unique way, go out
and apply it. Too many adults, who work a corporate job,
are just sitting there on top of a gold-mine of ideas to
increase their revenue. Why don't they implement their
ideas you ask? Because I have found that the corporate
adult mindset is "Ready, ready, aim, ready, ready, aim,
ready, ready, and so on." Many adults contemplate action,
but never actually do anything for fear of making a mistake
and losing money.
Entrepreneurs realize that Client Attraction Marketing is
the life force of all business achievement. You must make
attracting clients a priority. Stop wasting time on picking
out graphics for your business cards. Stop creating a
website that your friends like, but doesn't generate
consistent revenue. Your focus should be to continually
demonstrate the benefits people get from working with you.
Now, the final element of becoming a client attractive
entrepreneur without quitting your job is that there's a
logical order to things. Attracting a full practice of
clients is not coincidence. Making $10,000 a month is not
random. There's an immutable order in nature, and in
business. All you have to do is find the system that brings
you the most high-paying clients. Once that's done in
sequence, it becomes relatively simple to achieve what you
want in your small business. Remember, you don't want to
recreate the wheel. You want to ride a turbo charged Jet
Ski that someone else built.
----------------------------------------------------
Kim Schott, your Global Client Communication Expert, is the
author of the Keys to Client Communication System™,
the step-by-step, paint by numbers client attraction
program to attract more clients in less time. To receive
your weekly how-to articles on consistantly attracting more
local and global clients in less time, visit
http://www.SchottCulturalConsulting.com
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