The Origin of Zenith Watch Manufacturers

For the last century and a half, Zenith timepieces have
redefined the meaning of watches. What began as a way to
view the time has developed into a plethora of precise
details and exquisite design, which Zenith has perfected.
They have cultivated beauty and precision in each of their
collections, all while delivering nothing short of
perfection to its customers.

The long history of Zenith Watches dates all the way back
to 1869, under the guidance of Georges Favre-Jacot. At the
time he was nothing more than a 22 year-old visionary that
had ideas and put them in tact. He invented truly the
first watch making manufacturer at this time and changed
the watch industry forever. The way he compiled the
company and workers was like nothing done before.

He gathered some of the top watch makers all under one roof
to build perfection, known as Zenith. By bringing them
under the same roof, it allowed the watch makers to focus
primarily on designing and building their timepiece. In
doing so, some of the top watches around were created
rather quickly all under the same roof.

The history of the manufacturers name comes from an evening
when Favre-Jacot was building an almost perfect timepiece.
As he went outside to get away for a bit, he focused his
attention on the beautiful sky full of stars. In
particular, he paid attention to a gigantic constellation
that was turning around the Polar star. This constellation
has a direct resemblance to that of the movements of the
pivots and the wheels on their axes.

It was on this evening that he decided to call the new
movement and manufacturer Zenith. The reasoning behind
this is that Zenith is the word that designates the highest
point in the universe, much like that constellation he saw.
From this point on, he viewed this as his guidance toward
success.

The company flourished rather quickly, as it consisted of
over 1,000 employees by 1875 and the company was creating
pocket watches, pendulum clocks and counter instruments. A
milestone was reached in 1922 as the company produced its
two millionth timepiece and they were flowing rapidly.

The turn of the century saw Zenith reinvent itself and
modernize its timepieces. In 2002 at the Basel watch fair,
Zenith launched 4 new movements and 14 new models that
represented an overwhelming 52 new variations. There have
been several innovations made by Zenith in the 2000's and
many new models have been launched. Currently, Zenith has
been launching a collection of sport-chic watches entitled
DEFY, and are further progressing the modernity of their
timepieces.

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