Saturday, March 1, 2008

Ted Baker: No Ordinary Fashion Designer

Ted Baker: No Ordinary Fashion Designer
From the United Kingdom comes a stylish clothing retail
company that is consistently gaining popularity not just
locally but also internationally. Ted Baker is a designer
house that has been offering a strong line of well designed
apparel and fashion accessories. Not only that, the brand
is best known for its unique ability and expertise in
integrating new twists and unconventional designs applied
to its signature fashion products.

Ted Baker started as a retailer of men's shirts in Glasgow.
It was March 1988 when managing director Ray Kelvin started
a store that lured fashionable men not just by the
exquisite design and quality of shirts but also because of
a unique promotional service that offered exclusive dry
cleaning services for the shirts.

From then on, word of mouth has helped promote and boost
the popularity of the store. Because of the unique shirt
designs, the high quality of fabrics used and of course,
the helpful and convenient dry clean services, Ted Baker in
no time grew and has expanded to open stores in Manchester
and Nottingham. The expansion to Covent Garden marked the
formal aggressive growth of the company.

In mid 1990s, branching out of Ted Baker became inevitable.
During the period, the brand also started catering not just
to fashionable men. Apparel and accessories for women and
kids have started being launched and marketed. Now, under
the popular fashion house, people from all around the world
are starting to enjoy the different feel and attitude
provided by the name.

Across the UK, Ted Baker is currently being distributed
through numerous stand-alone stores in London and in other
key cities. The company has also commissioned several
retailers, called Ted Baker Trustees, to help market and
distribute its signature fashion products better.

As a sign of its aggressive expansion, Ted Baker is now
operating stores across the rest of continental Europe, in
the United States, in the Middle East and in the
Australasian region. The brand is also active in the
wholesale business, which cover New Zealand, Australia, the
US, Norway, Canada, Greece, the Netherlands, Spain, the
British Isles and Belgium.

As for its important and flagship products, Ted Baker is
enthusiastically continuing in its tradition to clothe the
modern and vanity conscious men from the inside and out.
Ted Baker is a men's fashion line that is offering
different models and designs of underwear, socks, swimwear,
t-shirts and tops, trousers, suits, shirts, knitwear and
denims. The brand also manufactures and distributes its own
line of accessories like men's watches, hats, belts,
fragrances, cufflinks and bags.


----------------------------------------------------
Paul Beckett is a retailer of men's fashion accessories
from designer brands including Ted Baker, French
Connection, Lacoste and Timberland. Click here for more
information about Ted Baker:

http://www.kjbeckett.com/acatalog/tedbaker.html

No comments: