Sunday, November 18, 2007

THE #1 Inside Scoop to Selling for Guaranteed Results

THE #1 Inside Scoop to Selling for Guaranteed Results
What comes to mind for you when you think of selling? Most
people think of selling as needing to convince or
manipulate another person. How does that feel? Yuck! Most
of us don't thrive on that. The "need to sell" tends to
come from feeling like you are in a lesser position and
that you need to convince people of your value.

As an Entrepreneur I want you to begin to shift from a
selling energy to that of serving. And for you to see each
selling experience as a sacred opportunity to serve. I want
you to see selling become a serving of a passion that's
inside of you. I *know* that when you see and feel that
selling IS truly serving, you will be able to be of true
service to the world, and you will be able to do what it is
that you came here to do.

You will also be contributing to shifting how we all do
business. How great is that? It truly begins with YOU!

So let's get clear about what we mean when we refer to the
energy of serving.

Serving is holding an intention for the highest good of all
involved to be served—no matter what. You have the
ability to create a life of your choice by doing the work
of your choice. To do so, you first must realize you
attract clients to you based on the overall energy you are
radiating, and you are literally a walking website because
of the fact that you store your energy of thoughts,
feelings, and memories in what is known as your energy
field. This is a startling, not well-known piece of
information, which will change how you think about selling
forever. You may have heard this before in more of a
spiritual framework, but now I want you to apply this to
your business!

Your beliefs about selling either attract or repel people,
and your beliefs directly influence your words, your
actions, and your overall energy. When you come from the
intention of serving, you do it for pure joy and for the
way you want to be in the world, and it is truly an
expression of who you are. When you are really feeling you
are serving, you are less apt to feel fear about not having
enough. Your energy of these beliefs is with you ALL the
time in this energy field and your energy field interacts
with the energy fields of other people...even while
"selling!"

The attitude you have about selling will be a direct
manifestation of why you don't have a successful business,
or why you do. Attracting clients is an inside job. It is a
matter of transforming your ENERGY, which is made up of
your thoughts, feelings AND actions about selling that are
limited and negative, and then learning how to truly manage
your energy on a moment-to-moment basis to increase your
energetic frequency. This is your
work—moment-to-moment—this is what will impact
the way you change your energy field and create a dynamic
change in how you attract clients.

Call To Action:

Get clear now on why you want to attract clients. Think
about the following questions, and jot down the first
thoughts that come to your mind as you read each one.

What is prompting you to attract clients? What needs do
you want to fill? What is the energy you are exuding when
you connect with a potential client?


----------------------------------------------------
Heather Dominick, EnergyRICH(tm) Entrepreneur Success
Coach, has over 11 years of teaching and coaching
experience. Heather's primary focus is in coaching
entrepreneurs to identify inner and outer sources for
attracting clients and increasing business profit. To sign
up to receive your free business building e-course go here
now http://www.energyrichcoach.com

How to Set Up 3-5 Job Interviews THIS WEEK Without a Resume!

How to Set Up 3-5 Job Interviews THIS WEEK Without a Resume!
It's Time to Set Up Interviews For Yourself!

The most effective strategy to getting hired in record time
is to pick up the phone and set up your own job interviews!
Learn how to set up 3-5 job interviews THIS WEEK without a
resume!

The job hunting process has become so routine. Job seekers
are still following the same guidelines that only work for
a select few.

Why do you still do the same thing? Wait patiently for a
job listing. Submit a resume. Wait patiently for someone to
call. Wait patiently for another job listing. Submit a
resume. Then, wait patiently for another person to call?
That makes no sense!

For those in that category, you must understand that you
are ruining your chances of getting hired just by waiting
on others' to contact you for an interview.

A good recruiter would NEVER send in a candidate's resume,
then sit and wait for a response, and repeat the same
process over and over again with minimum results. A good
recruiter would call his client (or potential client),
pitch the candidate's experience, and arrange an interview
(or at least a tentative interview) before submitting a
single document.

Maybe it's a hidden secret among recruiters. Maybe it's a
general rule only experienced recruiters seem to follow.
Either way, it's time for the general public to start doing
things differently and dramatically increase their chances
of getting hired instead of waiting by the phone for it to
ring.

There are FIVE major steps to this process. If done right,
you will be able to set up at least 3-5 job interviews in
record time. I will give you sections from three of my five
steps to setting up interviews in record time.

Here is a section of Step ONE:

I. Decide which positions you are interested in. This is an
essential step in this process because most people are
pretty vague when communicating what kind of positions they
are interested in. This annoys hiring authorities quite a
bit. In fact, it is a primary cause for applicants being
turned down for positions.

You have to be prepared to hear comments such as, "We
already have enough candidates for that position." or "You
don't have enough experience for this position." etc.

If you plan properly during this step, you will be far
ahead of your competitors. Never pick up the phone and call
a potential employer without being able to offer
alternative solutions to get yourself in the door. This
planning stage is critical!

Here is a section of step TWO: Create a list of potential
employers. This isn't as easy as it sounds. There are many
others ways to find out who is hiring aside from job
searching online. Be creative and think outside of the box.

Here is a section of step THREE: Begin sourcing the names
of the hiring managers you will need to speak with. At
this point, DO NOT contact them. There is so much more to
cover before you get to that stage.

Once you have completed all five steps, you will be ready
to set up your own job interviews and receive great job
offers in no time.

Fact: The proof is in the numbers. Don't give up after your
first try. In most cases, you will have to talk with 10-20
people before you get your first interview. Either way,
it's better than waiting for the phone to ring!

Job TIP: Be wise with the information you decide to place
on your resume. Many people are not even called in for an
interview because of simple mistakes they make on their
resumes. They also make interview mistakes which prevents
them from getting job offers.

Put these simple techniques to work, refuse to give up, and
you should be able to set up 3-5 interviews in less than a
few days. Trust me, experienced recruiters do this every
day, and it works!

Read the entire interview training guide and get ahead of
your competition!


----------------------------------------------------
VP of a staffing firm and Career Author of How to Set Up
3-5 Job Interviews THIS WEEK Without a Resume! and 25
Reasons Why THEY Won't Hire You!
http://www.setupinterviews.com

Market Your Expertise By Writing About It

Market Your Expertise By Writing About It
Few marketing tactics are as focused or cost-effective as
writing articles for the purpose of establishing your
credibility and demonstrating your expertise to your
market. For entrepreneurs, this strategy is particularly
effective, especially over time. Utilizing this technique
in combination with your blog or web site is a sure means
of gaining market recognition and demonstrating credibility
in your area of experience and expertise.

Article writing is a means to give away a bit of your
knowledge and skill in exchange for the opportunity to
offer your prospects additional services. It is a wonderful
win-win for everyone. This article writing strategy has
been utilized and recommended by many top bloggers and
successful entrepreneurs. I must attribute a majority of my
site's growth to writing and distributing articles in a
targeted, focused manner. These articles have appeared in
countless company and web newsletters, blog posts, web
sites and so on, helping to establish my market credibility.

The methodology is simple: Write about topics of interest
to your market and customers. Include an author tag-line at
the bottom of the article for inclusion of your name,
business, web site, etc... Then, publish these articles in
a variety of highly-targeted publications for maximum
market exposure. Do this on a consistent basis and remain
focused upon your mission. You might be thinking; that
sounds great and I can see the benefit, but I am not an
author nor could I ever afford such a service. Well, I have
good news for you! You can do this.

People are interested in your expertise, not your ability
to create exotic prose. Remember that most of today's word
processors include a dictionary and often a thesaurus that
will highlight any poor grammar or improper grouping of
words. You do not have to be as concerned with the quality
of your work, as the software will aid you to a great
degree. Additionally, you could always have a colleague
review it prior to publication.

The idea is to write from your own experience, centering
upon topics that have widespread interest where you have
applied your knowledge and experience to solve a problem.
This information will be of vital interest in your market
and your articles will be sought out as a credible source
of expertise. These activities will soon lead to people and
potential prospects visiting your web site and eventually
calling upon you to fulfill their needs!

This strategy will pay huge dividends over time. Once
published to the Internet, your articles will remain in
cyberspace forever, generating new prospects for you
forevermore. Furthermore, your articles will stream as part
of an RSS feed potentially reaching an unlimited audience!
The only cost involved is basically your writing time and a
small monthly fee for targeted article distribution. Now
that is a marketing budget any business can afford! You
cannot afford to ignore this marketing goldmine. Get more
information and get started today.


----------------------------------------------------
Daniel Sitter, author of both Learning For Profit and
Superior Selling Skills Mastery, has garnered extensive
experience in sales, training, marketing and personal
development spanning a successful 25 year career.
Experience his blog at http://www.idea-sellers.com

What Millionaire Entrepreneurs Have In Common (It's Way Simpler Than You Think)

What Millionaire Entrepreneurs Have In Common (It's Way Simpler Than You Think)
Quote: "The biggest difference between an average income
and financial freedom is... IMPLEMENTATION." - Bill Glazer

I recently spent four long days and nights with information
marketing millionaires at the Information Marketing Summit
and was astonished to hear that many of them, when pressed
for THE secret of their recent 7-figure success, named ONE
and only one. Best of all, I was able to witness this theme
with most everyone I met, particularly the VERY successful
ones.

These entrepreneur millionaires have ONE secret in common:
IMPLEMENTING new ideas quickly. At first, it sounded so
simple that I didn't believe it fully. Could implementation
(getting things done) be so profound that those who've
REALLY succeeded named it as their number one KEY? Then I
started thinking about my own journey since attending this
same conference last year.

I realized that in my own experience, I'd actually
implemented a LOT of the ideas I'd gotten. I'd set up a new
lead generation tool on the ClientAttraction.com website
which converts on average of 36% of people who land on the
website; I'd created a new program in which more than a
hundred people now get value from talking to me twice a
month; I'd created my first successful 3-day workshop and
filled it to capacity in less than 6 weeks with people
attending from all around the country; And then
subsequently filled an elite coaching group to capacity out
of the workshop.

Wow, when looking back at the list, it seemed like a LOT.
But in the end, all I'd really done was systematically and
steadfastly implemented the new ideas I'd discovered.

Let me say that again: Systematically and Steadfastly.

Returning to the same conference a year later, I realized a
couple of things. There were several people who'd vowed
they'd attend the following one but weren't present this
time around. Had they given up? Had they not implemented
the thousands of info-rich ideas and therefore didn't see
it as fit to return for more?

This all got me thinking: What's keeping people from
implementing, anyway? After some thought, I believe people
get stopped from implementing new ideas for several reasons:

They don't organize the information they've received (it
all seems so overwhelming that it stays there in that
notebook and nothing gets done.) Have you been there too?

They don't have accountability systems in place (either a
coach, mastermind group or other people to call them on
their "stuff" when they're procrastinating and get them
into gear again.)

Their focus is spread thin over many different projects and
nothing ever really gets accomplished. It's time to focus
on ONE thing and one thing only, until achievement.

They don't set deadlines for completion, so the task list
keeps dragging on and on, until it just disappears.

Now, don't get me wrong. I'm no stranger to
procrastination. I, like most, have things on my list that
have needed to get done for YEARS. But what I've noticed is
that the stress level of NOT getting something done,
something important and re-venue generating, is far worse
than actually taking the time to complete it fully. So,
it's very much worth the effort. Not only that, it's far
more satisfying. You'll see.

Your Assignment:

That said, how can you implement more effectively? I can
only share with you my own formula, the one I've created
and use personally on a daily basis. I especially use this
after coming back from a high-content, multi-day conference
with lots of brain-candy in my head:

Transfer all your notes into a Projects Tracker in Excel (I
usually do this on the plane coming home). Label each of
these by "category" (Example: all to-do items related to
creating a Workshop-in-a-box get labeled as such; Lead
Generation items the same.) Create a Mind Map of all the
different projects (For me, seeing this all on paper helps
me focus on what is most important.) Once the steps are
Mind Mapped, select three that you will work on over the
next 120 days (4 months) and set a deadline. I choose the 3
goals based on their return on investment of time, energy
and mo-ney, as well as how quickly and effortlessly they
can be accomplished. Note which steps will be delegated to
your team or outsourced, then note that on your Projects
Tracker. Start delegating and implementing. Make time in
your calendar and in each day to work on the tasks that are
yours, TO COMPLETION. I really see the key to this as being
SPEED of implementation. Simply getting things done is
great, and yet if you can implement QUICKLY, you will see
returns on investment (especially, financially speaking)
much faster. In essence, nothing should be more important
than implementation.

My new mantra this week, taped on my wall above the
computer?

"ACT WITH SPEED"

Do this, and I guarantee you will have more clients, make
mo're mo-ney, with stress less. It's about taking that
no-excuses approach to getting things done that I talk
about so often. That's what millionaire entrepreneurs do.
Are you up for the challenge? I know I am. : )

Hey, if you're not sure WHAT marketing techniques you
should be implementing in the first place, then it's time
to take action and invest in a step-by-step marketing
system that will feel easy and authentic to you.


----------------------------------------------------
The Client Attraction Home Study System avoids all the
unnecessary stuff and instead gives you the most important
things to do to set up simple, solid systems, so that you
consistently fill your pipeline and continually get new
clients. It's all step-by-step, not a big mishmash of
things. So, you do step one of the system, and when your
done with that, you move on to step two and so on. You can
get it at http://www.TheClientAttractionSystem.com

Find the Ideal Route: Determine What Benefits to Make 21 Times More Available

Find the Ideal Route: Determine What Benefits to Make 21 Times More Available
"If you ever plan to motor west, travel my way, take the
highway that's the best . . . Get your kicks on Route 66."
― Bobby Troup

From space many places on Earth look pretty flat. From the
ground more obstacles become apparent: Granite mountains
loom in places where chasms divide neighboring areas. Both
perspectives tell you something you need to know. The space
view shows you the most direct route as the proverbial crow
flies, while the close-up view shows you obstacles that are
well worth avoiding where that's possible. In this article,
the broadest perspective, like that from space, is
emphasized. That perspective encompasses expanding your
business model (the who, what, when, why, where, how, and
how much of your offerings) in volume-improving ways.

In considering how to expand your business model's delivery
of offerings and benefits, you should be guided by what
will be easily understandable and desirable by your
stakeholders (those who are affected by what you offer) . .
. and where the adjustments will provide more profit for
businesses and more effectiveness for nonprofit
organizations. Business model innovation is something that
many organizations struggle with. In this article, I've
broken out the elements and added continuing examples to
make innovative business model thinking and analysis easier
to do. This article's material will, however, be clearest
to those who have already read about continuing business
model innovation.

Expand What You Do Now

Unless you are providing a very small percentage of the
needs of each customer or beneficiary, growing by 21-fold
requires adding customers or beneficiaries. Because so many
organizations can expand to provide 21 times the number of
customers or beneficiaries, that's a great place to begin.
You should start by considering who you will serve as these
added customers and beneficiaries and where those benefits
will be delivered to make the expansion more practical.

Let me share a story with you that I first examined in an
earlier book to help make that point about who and where
clearer. A young married couple, Mr. William and Ms.
Dorothy Hustead, bought a small store in a tiny town near
the South Dakota Badlands. From 1931 to 1936, they
struggled through the Depression serving the town's 326
impoverished residents. One day in 1936, Ms. Hustead,
bothered by the sound of cars on the nearby highway heading
for Mount Rushmore, persuaded her husband to expand their
business to serve these travelers. Mr. Hustead put up signs
on the highway to draw visitors to their store, making a
unique appeal. The signs said, "Free Ice Water . . . Wall
Drug." In those days before automobile air conditioning
was common, that offer was a powerful appeal. Beginning
from this humble expansion of its customer base, Wall Drug
now serves more than 20,000 visitors a day during the
summer in its Wall, South Dakota, store and many more on
its Web site.

Who Is Served and Where

Let's begin considering volume-expanding business models by
looking at "who" is served. The lesson is to keep it
simple. Change as little as possible while becoming more
efficient and effective as an organization for your
customers and beneficiaries. The simplest way to do this is
to put more volume through an existing organizational
structure without adding fixed costs or increasing the
ratio of variable costs to sales.

In a for-profit organization you will naturally first want
to attract the most profitable potential customers. If
current customers buy a very small percentage (say 1 to 2
percent) of their needs from you, such a profitable
expansion may simply be possible by selling 40 to 50 times
more to selected current customers. You are already
spending time and money to gather a small part of these
customers' total requirements. In many cases your overhead
costs to provide more products and services would not
increase.

Let's assume your current pretax profits are 10 percent of
sales and your contribution to profits before overhead
costs is 30 percent of sales. This circumstance means that
selling more of the same mix of offerings at the same price
to an existing customer would almost triple the profit
contribution margin on the increased sales. Were that to
occur, a 20 times increase in volume would lead to a 60
times increase in profits!

See Example 1 if you want to explore how this could happen.

Example 1: Adding 20 Times More Revenues Without Increasing
Overhead Costs Speeds Profit Growth

If corporate overhead cost remains constant while profit
contribution grows to $6.3 million from $0.3 million,
pretax profits expand by $6.0 million (60-fold) while
earning the same profit contribution as a percentage of
revenues.

Annual Pro Forma Financials Before Volume Expands

Revenues $1,000,000

Cost of providing offerings $700,000

Profit contribution $300,000

Corporate overhead cost $200,000

Pretax profit $100,000

20 Times Volume Increase with No Additional Overhead
Expenses

Revenues $21,000,000

Cost of providing offerings $14,700,000

Profit contribution $6,300,000

Corporate overhead cost $200,000

Pretax profit $6,100,000

Copyright 2007 Donald W. Mitchell, All Rights Reserved


----------------------------------------------------
Donald Mitchell is chairman of Mitchell and Company, a
strategy and financial consulting firm in Weston, MA. He is
coauthor of six books including The 2,000 Percent Squared
Solution, The 2,000 Percent Solution, and The 2,000 Percent
Solution Workbook. You can find free tips for accomplishing
20 times more by registering at:
====> http://www.2000percentsolution.com .